TODAY's studio is on ground-floor level at 35 West 48th Street (Between 5th and 6th Avenues) overlooking Rockefeller plaza. Just outside the studio each weekday many eager tourists wave signs and hope to get on television and show the world and their friends they have made it to NYC.
If you want to join them, you'll need to get there early! People have been known to line up as early as 5:00am. Please note for the morning of your visit: the TODAY Plaza is first-come, first-served until it reaches capacity.