Ralph Lauren opens a restaurant called the Polo Bar. What can you expect? Horses! But this ain't Iceland, so the horses come with the décor and not as an entree. This equestrian-themed subterranean spot is found just steps away from his flagship store on 5th Avenue and 55th Street.

Keeping with Lauren's celebration of an idealized aristocratic aesthetic this place is anything but "hip" - no irony, nor fancy pants gastro-pub cum ramen New Nordic fusion served to an indie rock playlist. Instead in this new gilded age it is a nod to the gilded age of the past.

The food is classic American fare, with beef from his own Colorado ranch.